Tag Archives: Viva Pomona

The Future of SoCal Indie Music Looks Bright — and Latino — at Viva! Pomona

If it ain’t broke, don’t fix it, and there’s nothing about Viva! Pomona that needs to be fixed. Founder Rene Contreras celebrated the sixth birthday of his little festival that could in Pomona this past weekend with yet another stellar … Continue reading

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Viva Pomona 2016 [photos]

Viva Pomona, the little festival on the border of Los Angeles and the Inland Empire, returned for its fifth edition on July 16th and July 17th. Nearly 50 artists swooped in to the area surrounding the Glasshouse on 2nd/Thomas for … Continue reading

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Viva Pomona 2014 Photos

Viva Pomona is a small, two-day music festival in the city of Pomona packed with lots of local and international artists with a focus on independent and upcoming artists. I interviewed the festival’s founder in this piece, Viva Pomona Festival Celebrates … Continue reading

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